I build conversational software, and the systems around it that help a small firm actually run. The interesting part, for me, is not the novelty of a chatbot. It is whether somebody can manage it, and whether it gets better over time.
What I’ve built
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AdviserAlly
I founded AdviserAlly, an AI chatbot and CRM for UK small firms. AdviserAlly Ltd was incorporated on 12 May 2026.
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Autosermo
Before that I founded and ran Autosermo in Manchester. We built chatbots for Greggs, Ronseal (Sherwin-Williams), Citizens Advice, and government work including the Department for Education.
Sources: University of Salford, Cyber Foundry; Business Up North, April 2022 -
A public conversation or two
In 2019 I was a panellist at a Manchester Evening News and Regus breakfast event.
Source: Business-Live / M.E.N, 2019
Writing
I write essays on Poststoicism: how we take responsibility and act now, rather than treating old wisdom as a finished manual. A book is in progress.
Contact
You’ll find me on LinkedIn.